Starter Story Earned Me Over $28,000!

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I joined Starter Story over a year ago. I discovered it on Reddit and what drew me in were the income reports. I’m addicted to income reports. I’m nosy, what can I say. More than that though, it’s super interesting and intriguing to see the numbers behind a thriving business (or a failing business).

Starter Story shares these income reports in their entrepreneur interviews. They also ask founders questions about their start, fundraising, how things are going now, growth ideas, and hiring opportunities.

Starter Story earned me over $28,000

The hiring opportunities are golden! These are at the end of the interview and reveal if the startup is hiring! Most of them are, and for positions like:

  • Freelance writer
  • Graphic designer
  • Web developer
  • Social media manager
  • Operations manager
  • And, other positions

All you have to do is find an open job opportunity shared in the interview and then reach out to the founder to pitch yourself for the job! I’ve done this a handful of times and one opportunity landed me a freelance writing job that has earned me nearly $30K!

That, along with promoting Starter Story, which earns me affiliate commissions, is how I’ve amassed over $28K as a result of discovering Starter Story.

I wrote a review on them, too, if you want to check it out.

How does Starter Story work?

starter story

It’s a collection of founder’s interviews. These are the case studies that I think the site is most known for. They cover case studies on dozens of different industries and businesses, like:

  • Ecommerce
  • Publishing
  • Software
  • Tech
  • Service

They also have Courses and Deep Dives.

These are interesting knowledge nuggets about topics like:

  • How to get your first 1,000 followers
  • Getting paid sponsors
  • Finding and researching business ideas
  • And, more!

The courses include the Lean Email and Lean SEO course, both of which I’ve taken.

Lean Email shows you how Pat Walls, the founder of Starter Story makes $30K+ per month from his email marketing efforts. Lean SEO shows you how he’s used the power of SEO to drive millions of visitors to his site and earn a total of over $90K per month, as a result.

Ideas is a section of Starter Story dedicated to Business Ideas like newsletter, blog, Iphone app, etc. You can explore business ideas if you want to launch a business but, don’t know what direction to go in, to get inspiration, or learn about various business ideas.

In Founders, you’ll see a directory of founders that were featured on Starter Story. Learn about:

  • The business they started
  • Income/month
  • What niche/category their business is in and, more

Who is Starter Story for?

Starter Story is a media company that covers entrepreneurship. Their content is geared towards a wide range of individuals who are interested in starting a business or learning more about entrepreneurship. Who can benefit from Starter Story’s resources?

  • Entrepreneurs
  • Aspiring business owners
  • Startups
  • Business students


If you are an entrepreneur looking to grow your business, Starter Story can be an excellent resource for you. They offer case studies and interviews with successful entrepreneurs, which can provide valuable insights into how to scale your business. Additionally, they offer a community for entrepreneurs to connect and share their experiences.

Aspiring Business Owners

If you are considering starting a business but don’t know where to begin, Starter Story can help. They offer a variety of resources, including business ideas, case studies, and interviews with successful entrepreneurs. These resources can help you get started and give you a better understanding of what it takes to build a successful business.

Start-Up Enthusiasts

If you are interested in the start-up world and want to learn more about the latest trends and innovations, Starter Story can be a great resource. They cover a wide range of topics, including emerging industries, new business models, and innovative products.

Business Students

If you are a business student looking to gain a deeper understanding of entrepreneurship, Starter Story can be a valuable resource. They offer case studies and interviews with successful entrepreneurs, which can provide real-world examples of the concepts you are learning in the classroom. Additionally, they offer a community for entrepreneurs to connect and share their experiences, which can be a great way to network and learn from others in the field.

Benefits of Starter Story

If you’re an aspiring entrepreneur, Starter Story is a platform that can benefit you in multiple ways. Here are some of the key benefits of using Starter Story:

Learning from Success Stories

Starter Story provides access to a vast collection of success stories from entrepreneurs who have built successful businesses. These stories cover a wide range of industries and business models, providing valuable insights into what it takes to succeed in different markets.

By reading these stories, you can learn from the experiences of others and gain inspiration for your own business. You can also get a better understanding of the challenges that entrepreneurs face and how they overcame them.

Understanding Business Challenges

Starter Story also provides a wealth of information on the challenges that entrepreneurs face. From marketing and sales to product development and financing, you can find insights and advice on a wide range of topics.

Whether you’re just starting out or you’re looking to take your business to the next level, this information can help you make informed decisions and avoid common pitfalls.

Networking Opportunities

Finally, Starter Story provides opportunities for networking with other entrepreneurs and industry experts. Through its online community and events, you can connect with other like-minded individuals and build relationships that can help you grow your business.

Whether you’re looking for advice, mentorship, or partnerships, the Starter Story community can provide valuable connections and support.

Overall, Starter Story is a valuable resource for anyone looking to start or grow a business. By providing access to success stories, business insights, and networking opportunities, it can help you achieve your entrepreneurial goals.

Starter Story Frequently Asked Questions

If you’re considering subscribing to Starter Story, you may have some questions about what it offers and whether it’s worth the investment. Here are some frequently asked questions to help you make an informed decision:

What is Starter Story?

Starter Story is a platform that interviews successful entrepreneurs and shares the stories behind their businesses. Each interview provides specific advice and insight into starting and running a business. The platform also offers case studies and business ideas to help inspire and guide aspiring entrepreneurs.

Who is Starter Story for?

Starter Story is for anyone interested in starting or growing a business. Whether you’re just starting out and looking for inspiration and guidance, or you’re an experienced entrepreneur looking to learn from others’ experiences, Starter Story can provide valuable insights and advice.

How much does Starter Story cost?

Starter Story offers both a free and a paid subscription. The free subscription provides access to some of the platform’s content, while the paid subscription offers full access to all content, including exclusive case studies and business ideas. The cost of the paid subscription varies depending on the plan you choose, but it starts at $49 per month.

Is Starter Story worth the investment?

Whether or not Starter Story is worth the investment depends on your goals and needs as an entrepreneur. If you’re looking for inspiration and guidance from successful entrepreneurs, and you’re willing to invest in your education and growth, Starter Story can be a valuable resource. However, if you’re not interested in learning from others’ experiences, or if you’re not willing to invest in your education and growth, Starter Story may not be the right platform for you.

How do I subscribe to Starter Story?

To subscribe to Starter Story, simply visit the platform’s website and choose the subscription plan that best fits your needs. You’ll be asked to create an account and provide payment information, and then you’ll have full access to all of the platform’s content.

Bottom Line

So, this is a behind-the-scenes look of what Starter Story looks like.

If you’re curious about what it’s all about, I encourage you to visit the site to see what you think. It’s been very valuable to me and has earned me a 50X+ return on my investment.

Visit Starter Story to learn more!



Jenn Leach, MBA

Jenn Leach is a Houston-based MBA with over a decade of experience in the banking industry. She writes at Millennial Nextdoor where she writes finance, money, business, and lifestyle content to help millennials create additional income streams online. Join her on Substack at

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